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Social Media Analytics symposium

22 Nov

Saturday November 21, 2015, study association TouW of Open University organized their yearly symposium for Information and Computing Science students. Forty two students attended the symposium on Social Media Analytics and it was my pleasure to do the introduction. Social Media Analytics is the application of data analytics, or data science if you wish, in the field of social media. Users of social media generate so much data (see infographic ‘What happens in an Internet minute‘) that it becomes an interesting source for researchers to research several sociological and behavioral phenomena on a scale that was not know before. But also companies have a growing interest in what social media can learn them about their company image and brand reputation for example. In my introduction I discussed several commercial and non-commercial examples (e.g. Australian Floods). The next presenter, Longhow Lam from SAS, went into more detail how analytic techniques (e.g. text mining and neural networks) can be applied to fun as well as serious business cases. Finally, my OU colleague Hugo Jonker ended the symposium with a presentation on the popularity scores of researches: h-index and number of citations. He discussed different ways of how researchers have tried to ‘game’ this score in the past.An interesting insight in the use of performance indicators in science and integrity of researchers. The symposium ended with some drinks and a buffet, which were a good opportunity to catch up with students that we normally only meet online given our focus on distance education.

My slides of the symposium can be downloaded here.

Slides of the SAS presentation can be downloaded here.

Workshops @ECIS2015

23 Jul

After a successful ECIS2014 in Tel-Aviv, Isreal, we are already looking forward to ECIS2015 in Muenster. Together with Katerina Pramatari, I will serve as the workshop chair for ECIS2015. We are looking forward to interesting and challenging workshop proposals. Especially proposals that are different from the standard ‘presentations’ format are welcomed. Workshops are typically held before the start of the main conference. A full call for proposals (including instructions for submission) can be found on the ECIS2015 website.

The most important dates for workshops proposals are:

  • Any time until September 19th, workshop proposers may send an “intention to submit” message to the workshop chairs.
  • Until September 26th, the Workshop Chairs will administrate the intentions handed in up to this point and, if necessary, suggest mergers.
  • Until October 10th, the full proposals have to be handed in.
  • November 7th, notification of acceptance of proposals and start of detailed discussions of workshop requirements and possibilities.
  • November 21st, final decisions (considering space at the venue). Workshop leaders can start sending out their CFP.

Workshops at ECIS2014 in Tel-Aviv: link

Workshop at ECIS2013 in Utrecht: link

Knowledge Perspectives on Dynamic Capability

12 Jan

Recently the manuscript of my PhD student Jurriaan van Reijsen has been approved. The title of the manuscript is: Knowledge Perspectives on Dynamic Capability. Dynamic capability is about the capability of organizations to adapt to their environment and to stay competitive. The ability to learn, and hence knowledge processes, play a pivotal role in this capability. In his thesis Jurriaan presents the three different knowledge perspectives that he used to study Dynamic Capability, namely:

1) the adoption of knowledge management policies
2) the availability of social capital
3) the structure of knowledge networks in organization

Jurriaan and I published several papers on these topics and are part of his thesis that he will publicly defend on March 19 from 16.15-17.00 hrs. A summary of his thesis (in Dutch and English) is available on Jurriaan’s blog.

Before the public defense on March 19, 2014, there will be a symposium to celebrate Jurriaan’s dissertation and guest speakers on this event include Dr. Robin Teigland (Stockholm School of Economic, Sweden), Prof. Marleen Huysman (Free University, Amsterdam) and Arjan van Unnik (former Global Head KM at Royal Dutch Shell). For more information and registration:

I enjoyed exploring Knowledge Management, Knowledge Network Analysis and Dynamic Capability with Jurriaan. Currently, there are already plans for follow up publications so it does not stop here.

Social Media and KM lecture in Virtual World

23 Oct

Every year I give students an experience in Virtual Worlds by giving one of my lectures in the Virtual World Second Life (see pictures). Is Second Life not dead you might think? Sure the huge hype is already over years ago but the team of Linden Labs is still developing the world and also the Viewers that you need to operate in Second Life are getting better. The applications of Virtual Worlds are plentiful and are also known under the name of Serious Games. In my KM course we use it to do a lecture on the SL island of the Stockholm School of Economics.  Besides my lecture there is also a guest lecture by Robin Teigland from Stockholm School of Economics who is researching Virtual Worlds, Entrepreneurship and Networks.

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In my lecture I talk about Social Media in general, like what it is and what the impact is on people and business. But special attention is paid to the impact of Social Media on Knowledge Management. And it is striking that we still know so less of this impact. Central in the lecture is the framework that Thomas Bebensee, Marco Spruit and myself published. It is based on Binney’s KM Spectrum and shows which Social Media applications support which types of KM strategies within organizations.  The framework is shown in the figure below but please also consult our article for more information. However, this is just scratching the surface and there is much more that we need to know about the relation between Social Media and KM.


– Slides of the lectures can be found on SlideShare on the profile page of Robin and myself.
– von Krogh, G. (2012). How does social software change knowledge management? Toward a strategic research agenda. The Journal of Strategic Information Systems, 21(2), 154–164.
– Bebensee, T., Helms, R., Spruit, M. (2011). Exploring Web 2.0 Applications as a Mean of Bolstering up Knowledge Management. Electronic Journal of Knowledge Management, 9(1), pp. 1-9.
Binney, D. (2001). The knowledge management spectrum –understanding the KM landscape. Journal of Knowledge Management,5(1), 33-42.

Guest lecture @feweb: Social Networks, Individuals and Small Worlds

12 Sep

Tuesday September 11 I was at the Free University in Amsterdam for a guest lecture in the Knowledge Management course by Maura Soekijad and Roos Erkelens. The topic of the lecture was Social Networks, Individuals and Small Worlds. Besides basics on social network analysis (SNA) the lecture also addressed the use of SNA in knowledge management, referred to as Knowledge Network Analysis.

The slides of the presentation can be found at SlideShare:

If you are interested in a knowledge network analysis scan for your organization, please check this video:

Performance measurement for SocialCRM

28 Aug

Today one of my students, Fabio Kornek, graduated on the development of a performance measurement framework for SocialCRM. For his work he received an 8 and the abstract of his thesis is provided below. A copy of the thesis is available through Igitur.

The use of social media by businesses to reach, engage and serve customers, called Social CRM (sCRM), has soared in recent years. The initial enthusiastiasm that preceded many of the quickly launched sCRM initiatives, however, often soon subsides in the face of management challenges emerging due to the lack of best practices and standard approaches. These process immaturities pertain as well to sCRM performance measurement activities, which unfavourably coincides with an increasing need to reliably measure the effectiveness and benefits of sCRM activities.
Social media managers are currently methodologically ill-equipped to meet the demands of increased accountability. On the one hand are traditional performance measurement approaches ill-suited to social media environments. On the other hand exists an acute lack of appropriate measurement approaches and frameworks that provide structure and guidance on what exactly and how to measure in order to adequately assess performance of social media and sCRM activities. Although a limited number of vanguard firms have developed insular frameworks to address this issue, there are currently no satisfactory generic solutions on the market.

This research describes a measurement framework based on balanced scorecard (BSC) that seeks to incorporate the critical aspects and requirements for effective sCRM performance measurement. It was developed by thoroughly researching the specific design and practical requirements of sCRM measurement. The framework was validated by adopting case study methodology to examine the measurement processes of seven case organizations with superior social media practices. Interviews with key informants served as the primary method for the gathering of qualitative data. Additionally, publicly available data was collected and reviewed by the means of a web search. Based on this research process the presented sCRM   scorecard outlines four key areas of sCRM performance. For each of these crucial performance areas, practitioners are provided with scorecard examples and groups of suitable metrics for evaluation.

Knowledge Network Analysis in just 10 min (video)

18 May

We are offering organizations a Knowledge Network Analysis Survey: a powerful tool to visualize knowledge sharing in your organization. We claim that knowledge flows are hard to visualize. At the same time, we are very dependent on effective knowledge processes as they will directly impact the success of our projects and business outcome. We offer you a report on a knowledge network in your organization. In turn, your participation provides us with valuable research data.

Please view our fully narrated introduction video. In 10 minutes (or 1 cup of coffee) you will learn what Knowledge Network Analysis is, why it is such a powerful tool and how it can be applied in your organization.

Interested? E-mail us at or

PhD defense: Development of CMS-based Web-Applications

5 Mar

Last week my PhD Jurriaan Souer received his doctorate on his research on the Development of CMS-based Web-Applications which is in the field of Web Information Systems. In short his research involves the application of content management principles in Web Engineering processes. Web engineering is a well-established and broad area of research regarding topics concerning technologies, methodologies, tools, and techniques used to develop and maintain web-based applications. The distinguishing focus of this research is the emphasis on Content Management System as the main development platform. It demonstrates that a CMS provides a solid foundation for web engineering that copes with the most identified web engineering challenges. Moreover, it elaborates on Content Management System specific challenges, provides a new Web Engineering method, and shows how a model-driven approach and a product family engineering approach can be applied in the context of Content Management System-based Web Engineering. A link to the full thesis can be found here (but also available upon request from me).

Before Jurriaan’s defense we organized a symposium with different international speakers on Web Information Systems. The topics of the presentations included:

1. “The evolution of content on the Web” – Martijn van Berkum, CTO&  Founder GX Software, The Netherlands
2. “Development of Web-based Information Systems: the Design Perspective” – Prof.dr. Olga De Troyer, Free University Brussels, Belgium
3. “Model-driven Evolution of Web Applications” – Prof.dr. Gerti Kappel, Technische Universität Wien, Austria
4. “A Model-driven Web Engineering Method for developing Web 2.0 Applications” – Prof. Oscar Pastor López, Universidad Politécnica de Valencia, Spain

Abstracts of the presentations and bios of the speakers can be found on the symposium website.

I am looking back at a successful PhD project and I wish Jurriaan luck in his new function as Director of GX in the United States.

Picture: Complete committee after the defense of Jurriaan in the Academic Hall of Utrecht University (I am in the middle at the back).

Complete committee after defense